5 Proven PPC Strategies for Your Ecommerce Site
1. Greet your customer
Send your customer a nice package that has a handwritten note. It has a coupon in it for a future purchase.
It might have a referral card in there they can give to a friend, this will be a nice experience for the customer, and it is really going to give them a decent sense of feeling towards your image, and most likely get them again for you.
On the off chance that you are selling on other channels like Amazon or Flipkart, you send those items with a care package, the coupon, and so forth ought to recommend they come back to your branded website to make future purchases.
This will increase your gainfulness and furthermore increases revenue and get your imagination going alone website, which is the thing that you need to do. So take advantage of these care packages.
2. Optimize your item pages
Spend a considerable measure of time in upgrading your item pages in your online business. Enhancing your item pages likewise helps in SEO.
Write a decent item title. Include the keywords in the title label that people are searching online. Search the keywords that are relevant to your items and include them in your description also. Write great, unique, and relevant descriptions of your items.
In the event that you are not comfortable with SEO work, then you can contact a professional and reliable SEO services organization to get your work done.
3. Update your item pages
Your item page ought to never look outdated. It works during that time and the special seasons. Every time when someone visits your item page, they need your perfect sales pitch, so put some energy into that.
Great item photography is likewise very significant, ensure that the images of your item ought to be very clear, clean, and well optimized. Including an item video can be very helpful; it increases the chances of sales as well as includes value.
You should feature the principle benefits like quick dispatching, free transporting, money down, and other such alternatives. Additionally, get reviews of your items.
Studies have indicated that having a review section on your item page increases the conversion rate by 400%. Make sure that you have a review section on your page.
4. Optimize your item feed
You can optimize your item feed utilizing the Google merchant center. You can use the Google merchant center to run Google shopping promotions.
Make sure that you have great data in there with regards to your item title, description, keywords, that kind of thing, so you are showing up when people are searching on Google shopping when you are running your promotions. You would prefer not to be not in the game when somebody is searching for your item because your item feed in not very well optimized.
5. Use a decent shopping basket
There are predominantly three types of shopping baskets you should check these out in the event that you are not already in these trucks. Shopify, charm commerce, and huge commerce. These three tracks are really useful for the SEO, design, and for paid search too.
It has everything that you need to scale your business. It additionally has a help team to back you up when you need help. So, make sure that you check out one of those trucks on the off chance that you don’t already have them.